The Role of Donation-Based Crowdfunding In Supporting Sustainable Projects
Case Study of Bardo City, Tunisia
Keywords:
Donation-based Crowdfunding, sustainable developments, local governance, sustainable-oriented projectsAbstract
This paper evaluates the awareness level among citizens of Bardo city, Tunisia, regarding the importance of donations in crowdfunding processes to finance sustainable projects in the city, additionally it assesses their intention to contribute to it. The study follows a quantitative approach by surveying 116 citizens. The results indicate that the majority of the respondents are aware that donating to sustainable public projects is important and most of them are willing to donate to such initiative. Through data analysis using SPSS, a moderate positive relationship appears between the awareness level of the importance of donating to citizens and their willingness to donate. Moreover, the overall regression model is statistically significant. This specific focus on Bardo city and donation-based crowdfunding for sustainable projects makes the study unique and contributes to the literature on crowdfunding and sustainable projects
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